Microsoft Practice Building

Practice building incorporates more than technical training and product selling strategies. You are building a business. Creating a new practice requires you to build individual and organizational skills, to establish processes, and to create new offering content across many categories including contracting, architecting, and demand generation.

Microsoft’s practice building approach focuses on helping you to identify the most profitable solution areas to improve your market position while creating new revenue and profit potential for your business. Building a practice is a long-term commitment. Microsoft has put resources in place to help you identify your organizational maturity in the progression toward running a top-tier practice in a designated solution area.

Whether you are a managed partner with a Partner Technology Advisor (PTA) or considering how to build upon your existing Microsoft capabilities on your own, this practice building framework relies upon a simple maturity model. Ask yourself a few basic questions about how your existing practices operate today. For example, is your business chaotic or do you have a methodology to share learning from project to project and consultant to consultant? Once you understand where your strengths and focus areas are, you can identify the next steps on your own or with the expert guidance of your PTA.